Google, Algorithms & AI
Google updates, generative AI and new search engines.
Google, Algorithms & AIGEO (Generative Engine Optimization): Getting Cited by AIGEO adapts your content to engines that generate answers with AI. It extends SEO more than it replaces it.Google, Algorithms & AIGoogle Core Updates: What to Do When Your Traffic DropsA core update is not a penalty: it is a global adjustment of Google's systems. Here is how to analyze it and respond calmly.Google, Algorithms & AIZero-Click Searches: How to Adapt Your SEO StrategyA zero-click search ends without a visit to any site. Here is why it changes how SEO is measured, and how to adapt.Google, Algorithms & AIGoogle Penalty: How to Know If Your Site Is AffectedNot every traffic drop is a penalty. Here is how to tell a manual action from an algorithmic or technical drop.Google, Algorithms & AIGoogle AI Overviews: What Impact on SEO?AI overviews summarize answers at the top of results. They change visibility without removing the need for reliable content.Google, Algorithms & AIWill AI Kill SEO? A Balanced LookAI changes how people search and how results are displayed. SEO is evolving more than it is disappearing.Google, Algorithms & AIIs Bing Worth Optimizing for in SEO?Bing isn't your priority, but registering with its tools takes little time. Here is what is worth doing.Google, Algorithms & AIVoice Search: Should You Optimize Your Site and How?Optimizing for voice mostly means answering natural questions well. Here is what really matters.